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Incyte is a biopharmaceutical company dedicated to developing cancer treatments. For the launch of its new internal software, New Project Manager, Animai created an English-language teaser for Incyte teams worldwide, providing a concise overview of the project's goals and each person's role in its rollout across strategic markets.
The challenge: condensing the launch objectives for this new project management software into a short, high-impact video, while clearly outlining each team's role in its rollout across strategic markets.
We created a motion design video specifically for internal communication. Colorful illustrations paired with punchy keywords keep the tone light while highlighting essential information.
The result: Incyte's teams were able to quickly grasp the project goals, key launch milestones, and their individual roles in the success of this strategic initiative.
